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In 2009, Tim Moran's business grew by more than 30%, and one of the tools he used was options. "Covered calls, selling puts, and credit spreads are all strategies that appeal to clients and for those who are holding large positions; straddles," he said. "This is often a way I get new business. The client has a sentimental attachment to the position because they inherited it or an emotional bond to a company where they used to work. Using options removes some of the risk from holding that position."
